Product Promotion

Keyword Ads and Shop Ads can now be found under Search Ads

To simplify your Shopee Ads user experience, Keyword Ads and Shop Ads can now be found under Search Ads. 


How do I use Search Ads?

You can use Search Ads the same way you used Keyword Ads and Shop Ads previously - to advertise your products or shop in prime positions on the search results page. 


To set up Search Ads:

  1. Go to Shopee Ads on Seller Centre
  2. Click "+ New Search Ads" 
  3. Select either "Products" or "Shop" for your Search Ad promotion 

a. Only Mall sellers, Preferred sellers or selected sellers with a good track record of sales and shop ratings can use Search Ads to promote their shops


Where can I find my existing Keyword Ads and Shop Ads?

All your existing Keyword Ads and Shop Ads can now be found in the Search Ads page. View them using the dashboards on the Search Ads page:

  1. Go to the Ads Statistics section and use the "Type" dropdown filter
  2. To view your existing Keyword Ads, choose "Product" under the "Type" dropdown
  3. To view your existing Shop Ads, choose "Shop" under the "Type" dropdown
  4. Your newly created Search Ads for your products or shop can all be found under the Ads Statistics section as well
  5. The Overall Statistics top dashboard now contains the combined performance of all your Search Ads for both products and shop (i.e. what used to be your Keyword Ads and Shop Ads)


Tips:

  1. For detailed instructions on how to set up and manage your Search Ads, please see the user guide.


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